"Royal Kingdom Enlists LeBron James, Kevin Hart for Star-Studded Ad Campaign"

Author : Allison Apr 26,2025

If you've spent any time on YouTube lately, chances are you've encountered the vibrant advertisements for Dream Games' Royal Match. King Robert's thrilling adventures and close calls have significantly boosted the game's popularity. Now, its successor, Royal Kingdom, is taking a bold step forward with an ambitious, star-studded advertising campaign featuring celebrities like LeBron James and Jimmy Fallon.

While celebrity endorsements are not a new strategy, Dream Games is pushing boundaries with their latest ads. LeBron James humorously sneaks in a game session while pretending to read, and Kevin Hart creatively uses an entire acting school to cover his roles, freeing up more time for Royal Kingdom. This approach showcases the game's appeal in a fun and engaging way.

Royal Kingdom follows the footsteps of Royal Match, which was a resounding success for Dream Games. The goal with this new campaign is clear: to attract a broader audience beyond the typical match-three game enthusiasts.

Life could be a dreamWhile Dream Games may not yet rival giants like King and their blockbuster Candy Crush, they are steadily making their mark in the mobile gaming world. Unlike other celebrity collaborations, such as Supercell's Clashamania with the WWE, which focused on a specific niche, Dream Games is casting a wider net with their celebrity endorsements.

From a business perspective, Royal Kingdom and Royal Match are currently the shining stars in Türkiye. Beyond commercial success, the games' WiFi-free gameplay and other innovative features have resonated well with a global audience.

If Royal Kingdom doesn't quite challenge you enough, don't worry. We've put together a curated list of the top 25 best puzzle games available on iOS and Android, ensuring there's always something new to stimulate your mind, no matter your skill level.